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Sales (4)

20 Tips to Crush 2020

Over the holiday break, Mike Weinberg, author of New Sales. Simplified., Sales Management. Simplified., and Sales Truth, shared 20 tips for salespeople to crush 2020. (You should read his tips whether you’re in sales or not.) Mike was his usual: blunt, humorous and completely on-point. His third tip that there are only three verbs in sales (create, advance and close) is more valuable than most sales training programs I’ve ever attended. (I’d expand this tip to demand generation and marketing as...

2 Simple Things To Do To Dramatically Increase Your Sales Forecasting Accuracy

Quiz Time! Here are two outcomes: An opportunity in the sales pipeline was at an 80% probability...

Inbound 2019 - The Insights That We're Still Talking About

This past year at HubSpot’s Inbound 2019 conference, we were fortunate enough to fly the whole team...

What Hansel & Gretel Can Teach Sales & Marketing Executives About Content Strategy

In 2010, we made a critical decision at Imagine. We decided that we needed to move beyond our focus...

The Biggest Difference Between Companies That Sustain Smart Growth & Those That Don't

Earlier this week I hosted our latest Sales Genius Network webinar. The webinar focused on how...

5 Popular Sales Metrics That Destroy Sales Performance

Editor's Note: This post originally appeared on the HubSpot Sales Blog In 1997, Billy Beane became...

5 Necessary Elements for a Successful Account-Based Marketing Approach

One of my favorite things from 2018 was the opportunity to join Ryan McInerney’s podcast to discuss...

The Missing Persona That’s Damaging Your Sales & Crushing Your Margins

A client of ours, who provides a uniquely designed sales performance improvement program design for...

The Real Buyer's Journey, Part 2: Manufacturing Revenue

Welcome to part two of our series on understanding the real buyer’s journey. In the first session,...

Sales Lessons From Better Call Saul

Last week as I was recovering from an amazing Inbound 2018 conference, I sat back on my couch,...