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The Demand Creator Blog

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Marketing

Tips and Tricks to Make the Most of HubSpot’s Social Media Tool

One of my favorite things to do with clients is training them on HubSpot’s Marketing Hub. It allows me to understand more about what people get excited about with the platform and where they seem stuck or confused. HubSpot’s Marketing Hub has a lot of tools which in turn can make the platform a bit overwhelming.  An area in particular that I’ve noticed gets a lot of attention is the social media tool. While in training, we do a general overview of the tool. Most clients end up coming back with...

How Does RevOps Differ from Marketing Operations?

We live in a time where there are many buzz words with many different definitions that depend upon...

5 Signs It's Time to Update Your Content & Where to Start

It’s exciting times publishing a new page to your website or getting that new blog up and running....

Why Agencies' Goals Shouldn't Be Making Clients Happy

I had a revelation of sorts this past week: I spend far too much time and emotional energy trying...

8 Steps to Set Up a Successful Campaign

Recently I’ve been on a few client calls for training, which doesn’t happen all that often, and on...

Why Your Custom Integration Doesn't Work For You

We’re all aware of how companies’ go-to-market tech stacks have grown rapidly in terms of both size...

Why You Have a Premium Content Gap—and 12 Ways to Close It

A successful content strategy must employ a mix of content in order to reach prospective customers....

CRM Evolution - How RevOps Sprung From A Change in the Status Quo

RevOps is a fascinating development in the sales and marketing world. At a very high level, it’s a...

9 Ways to Get the Most Out of HubSpot’s Marketing Hub

HubSpot is an extremely helpful tool for every aspect of your business. Here at Imagine, we work in...

Stop The Sales And Marketing Blame Game And Hit Your Numbers

Since the dawn of time, sales and marketing leaders have spent way too much effort trying to blame...