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Just Say No To Shitty Lead Nurturing

Welcome to this edition of Just Say No to Shitty Sales & Marketing; today I’m focused on lead nurturing. No tactic that is more consistently used and important through the entire customer acquisition and success process than email.  Email is a critical component and in many ways, it's the only channel that we truly, fully own to create a one-to-one communication mechanism. Your ability to master email in general and lead nurturing specifically has a tremendous impact on your ability to grow...

Just Say No To Shitty Emails: 5 Tips To Revitalize Your Emails

Welcome to the first in our series of Just Say No to Shitty Sales & Marketing videos. Today, we're...