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Episode 28: Marketers Need to Be Technologists

Posted by Doug Davidoff

Dec 8, 2018 4:00:00 PM

Mike argues that marketers need to be technologists in order to be successful and iterate, but what does it mean to be a technologist? Do marketers need to be technologists, or must they understand the big picture first?

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Topics: Marketing, Sales, Technology Stack, Performance, Inbound Marketing