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The Black Line Between Sales & Marketing

The Black Line Between Sales & Marketing - think of it as sports radio for salespeople, marketers, and demand generators.

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Sales

Episode 82: Blurring the Blackline

The Blackline Podcast has always been based on issues between sales and marketing. That line is blurring - alignment is always improving - but alignment isn’t always (and shouldn’t be) a happy peaceful place. So what is alignment, and can you have alignment without conflict? Let’s find out!

Episode 81: F^ck Hustle Culture

F^ck Hustle Culture. I don’t think we can get anymore to the point. While the hustle culture seemed...

Episode 80: Interview with Mark Kilens - Revenue Acceleration, Building Insights & Community

Today’s episode is a special one as we welcome guest Mark Kilens, VP of Content and Community at...

Episode 79: HubSpot's Not Another Marketing Report & Trends For The Remaining Year

The hosts are feeling a bit salty and fatigued today due to all the “State of” reports. So, this...

Episode 78: Video in Business Benchmark Report & Prepping for Sales Calls

The year is halfway over. How has it treated you so far? For both Mike and Doug things have been...

Episode 77: The State of Sales 2021

It’s another day for another $2 million funding, this time from Outreach. Overall they’ve raised...

Episode 76: Under Armor, Nike & The State of Proposals 2021

There has been an explosion of State of [insert title name] Reports, to the point that when you...

Episode 75: The Importance of Business Acumen & Valuable Metrics

It’s officially graduation season. How do we know? Because those graduating are coming to Mike and...

Episode 74: Interview with Gabriel Marguglio - Using Video to Enhance Brand Affinity

Video is an intense medium, and while every business should think about including video in their...

Episode 71: The Attention Economy, Email Metrics, & A/B Testing

Doug hit inbox zero the other night and apparently email is dead. Just like coffee doesn’t work...