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Episode 37: A Real-Life Coaching Session On Increasing Sales Qualified Leads

Posted by Doug Davidoff

Jun 28, 2019 1:52:52 PM

Previously Mike had shown Doug that his traffic was up, yet no true quality leads were increasing alongside the traffic. Here Doug examines one of Seventh Sense's lead nurturing emails and gives Mike feedback on how to increase his chances at landing more meaningful conversations with qualified leads.  

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Topics: Lead Nurturing, Sales Training/Coaching, Content, Email

Episode 36: Content Strategy:  Owning vs. Renting Attention

Posted by Doug Davidoff

Jun 24, 2019 10:13:25 AM

Emails today get a bad reputation. Why? Well, because we abuse the channel. In this episode, Mike and Doug dive deep into some hot topics regarding email, audiences, and content strategy. 

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Topics: Inbound Marketing, Content, Email