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The Black Line Between Sales & Marketing

The Black Line Between Sales & Marketing - think of it as sports radio for salespeople, marketers, and demand generators.

Episode 70: HubSpot, The Hustle & MarTech

We thought the big news this week was going to be that we finished our all hands meetings, but then the news came through - HubSpot acquired The Hustle. We’re discussing why this is a brilliant move for HubSpot and answering a question about too much MarTech on this episode of The Black Line Podcast.

Episode 69: The GameStop Effect & Managing Prospects Gone Dark

There’s only one thing on everyone’s mind this week...the Bernie Sanders meme. If we recorded this...

Episode 68: Kicking Off 2021 - How to Steer Your Course to a Strong Year

Happy New Year everyone and welcome to the first episode of the year! We're officially in a new...

Episode 67: Salesforce, Slack & Embracing Inbound

We're all feeling the last leg of 2020 as the year comes to an end. Kick back, relax and listen to...

Episode 66: Gartner's Report: The Future of Sales - What We Think

Experience, intuition and data have to come together. You don't get a good hypothesis from data....

Episode 65: MarTech 2030...The Implications

The biggest news in our world today is that the election this year will be over in the next few...

Episode 64: Interview with Meghan Anderson - Enhancing the Sales-Marketing Relationship

Today is the day we've all been waiting for. Guest Meghan Anderson, VP of Marketing at HubSpot,...

Episode 63: Inbound20 Recap & The Truth About Sales-Marketing Alignment

HubSpot hosted Inbound 2020 remotely this year and they knocked it out of the park with the short...

Episode 62: Snowflake IPO & Side Gigs

There are big things going on in the world this week: Snowflake went public, Inbound 2020 is...

Episode 61: Interview with Marcus Andrews - Product Marketing, Launches, Narrative Design & More

What is product marketing? Is it really a thing? And if it is a thing, how is it different from...