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Hannah Rose

5 Ways to Make Your Website Helpful

Your website is one of the most powerful tools you have. Without it, in today’s world, you don’t exist as a business. Well, at least not to anyone else besides yourself. And even when most businesses have websites, they need some work.  Sifting through research we’ve done around tech utilization, we discovered some insights on the usage of company’s websites in general. We found that 30% of all sites used a simple, strong hero message to strongly position who they are and why they matter,...

5 Tips To Build A Contextualized Email Nurture For Success

Alert: Someone has downloaded your piece of content.  We’ve all seen this message before appear in...

Outreach Isn't Just A Sales Operation - How Marketers Help The Process

One important role of marketing to create content to promote and position a business and the...

What Are Meaningful Actions & Why They Should Be A Key Metric

You have a bunch of target contacts visiting your website. They’re reading your blog, checking out...

5 Things Marketers Can Do To Generate First Action

Without awareness, there is no demand. Without demand, there is no potential for a sale, and...

How Being Wrong Frees You For Top Performance

“You are going to be wrong more often than you are going to be right.” As intimidating as that may...

3 Actions Marketers Should Spend Time on During a Crisis

I find it very interesting and a little humorous that it’s during difficult times that companies...

3 Ways Having A Take Can Change You As A Marketer

Coming into the workforce, I was fresh out of college with a lot of knowledge, ready to make an...

7 Tips to Having an Effective Remote Work Experience

Editor’s Note: As the world of business continues to evolve at an increasingly rapid pace, one...

The Core Benefits of Creating and Nurturing a B2B Online Community

One of the biggest challenges businesses face in growing is generating attention and engagement...