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Fiona Taylor

How to Overcome The Fear of Writing

I’m convinced nothing is more terrifying than being faced with a blank sheet of paper (or more realistically, a blinking cursor in a blank document). Recently, a few comments from friends and colleagues made me realize that many people would almost prefer to face Pennywise or a killer great white shark if the alternative was writing a 700-word blog post. That’s because writing is, for many reasons, associated with fear.  Believe me, I know. By day, I work with content creators, and in my...

How the Curse of Knowledge Can Derail Your Content

I used to work with designers and developers to create websites for clients, and there was one...

3 Tips to Create More Compelling Content

Content has an attention problem. What does that mean? Simply, that there’s so much content coming...

The Five Must-Have Elements of Revenue-Producing Content

 A good rule of thumb for a blog post is to always lead with an introduction. So, while this may...