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The Demand Creator Blog

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InsightSquared Review: Our Choice For An Efficient RevOps Platform

“Revenue Operations” or “RevOps”. If you haven’t seen or heard the phrase by now...Well, then this is probably your first time visiting the Imagine blog, so welcome. Chances are, you know what “RevOps” is. You might even be trying to implement it. Maybe you’ve even already defined the function for your business. 

The 7 Phases of the Growth Life Cycle

I love maps. That’s because a good map enables you to plan, anticipate and adjust effectively. It’s...

What is a Proposal & Why Your Business Should Use Them

When talking with anyone who is interested in your services, where do you send them to look at...

Why You Should Talk to Your Prospects Like They're Six-Year-Olds

Editor's Note: This is an updated version of a 2006 post - Tell It To Me Like I'm A Six-Year-Old....

The Problem with Forecasting: Why Sales Isn’t Working Today

The dominant approach to sales forecasting - in which every deal in a pipeline is assigned a...

The Difference Between Valuable & Vanity Metrics

No matter what position you are in within a company, metrics are of utmost importance to make sure...

5 Tips for Sales Reps to Find Their Voice to Generate More Meaningful Conversations

I saw a tweet the other day from an executive (I’m not pointing fingers, but it may have been from...

Seventh Sense Product Review: The Email Deliverability Tool Everyone Needs

It’s hard to think of a digital channel that’s been a more common subject of debate than email....

7 Tips for Conducting Successful Customer Research Interviews

If you’re looking for insights about your business, there’s no substitute for an interview. That’s...

5 Actions to Ensure Your Social Media Platforms Strengthen Your Business

I joined a Clubhouse discussion the other day and one of the listeners posed the question, “What...