I see it time and time again. A company, seeking to accelerate revenue growth and customer acquisition, makes the obvious decision to hire more salespeople. Every time (for purposes of accuracy, 95% of the time) I have the same reaction (as I bring my hands to my head in dismay): NOOOO!!!!!!!!!!!!!!!!!!! There’s a simple acid test that virtually any small or mid-market organization can use to determine if the time has come to hire salespeople. The acid test is “Do we have more high quality,...
