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Promotions Gone Awry

Posted by Doug Davidoff

Nov 19, 2009 2:56:24 PM

I love this time of year.  We've got the 3-F's: friends, family & football. There's the wine, the turkey, the stuffing, and the wine.  It's great fun.

And I have a tradition at this time of year that I would like to share with you. I often write about how the old paradigms of business, sales and marketing are letting businesses down.  Well, today, I'm not going to get that deep.  Today, I'd like to focus on one of the all-time promotion fiascoes, from one of my favorite shows.

The tradition:  Watching The Turkey Drop from WKRP in Cincinnati. Have a great holiday, everyone!

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Topics: B2B Sales Strategy